Overview
Over two years, I supported the Brant Studio Tour marketing committee by developing integrated print and digital communications to promote participating artists and increase visibility for the annual tour.
Logo design
Print Layout
Social media graphics and video content and scheduling
Custom illustration
Contributions
- Redesigned the Studio Tour logo to modernize and unify branding
- Produced artist feature videos and photography to highlight the creative process
- Designed print materials and social media content for integrated promotion
- Created a custom illustrated tour map to enhance visitor navigation and brand consistency
Part of an awareness campaign to promote artists in the studio tour.
Impact
Through cohesive branding and consistent storytelling across print and digital platforms, the Studio Tour presented a more professional and unified public presence, amplifying engagement with both artists and the community.